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ONE PERCENT COPY ISN’T A NAME… IT’S WHO I AM!

THE SALES COPYWRITER

Andrew Reynolds, founder of One Percent Copy, with his daughter, Mia.

WHAT MAKES ME HUMAN?

I have a wonderful daughter who I adore (pic) …

My creativity extends beyond writing as I’ve played guitar and composed my own songs for years…

Music is a big passion for me, although I prefer classics now (I’ve not listened to new music for years) …

I love travelling and over the past 2 years, I finally got around to visiting Asia where I spent a combined 18 months (India, Vietnam, Cambodia, & Thailand) …

I’m an entrepreneur, and always looking for new opportunities…

I’ve supported Bradford City since 10 years old (I know, not that long!) … although supporting them is more about pain management, and dealing with failure, than watching football! 😤

WHAT MAKES ME DIFFERENT?

Some people call me a perfectionist, and a fool because perfection cannot be attained… they’re wrong about one thing… I’m NOT a perfectionist, I just push further than everyone else as I strive for excellence. 💯

I often spend more time on projects than I should, and it’s usually beyond what I’m being paid for… it’s even beyond what the client often expects from me… so why do I work harder and for longer when it’s unnecessary? 💪

I can’t help it firstly as it’s innate… I can’t resist making my work better… like recently, I missed a deadline because I saw a way to improve the excellent work I’d finished, so instead of presenting the draft, I deleted 6000 words and made it exceptional. Some might say that’s crazy given the client wouldn’t have known and the original work was already excellent, but I owe each client my BEST EFFORT!

Wanting to be the best, is another reason I go beyond what I’m expected to do. Writing copy, for the sake of it, or handing over work to meet deadlines or earn faster money is the OPPOSITE of who I want to be. It’s important my work stands out… I’ve improved beyond recognition these past few years, but without pushing myself hard, constantly learning to make my copy better, then I would have stayed at the same level like most people do… which is NOT enough. 🥇

My clients are the first to notice my high standards and comments like “It feels so much better than what I’ve used before” are common, and my sales letters, emails, and web copy, have already earned over $40m for my clients. I work with a wide range of businesses including multi-billion-dollar corporations, YouTube influencers, course creators, eCommerce superstores, reputable chef’s, affiliate marketers, and at the other end of the scale, I sometimes work with small start-ups too. 👍

So, if you prefer quality over quick, and can tolerate the occasional missed deadline while I over-deliver on the work I promised you… then perhaps you need The Sales Copywriter on your next project. 💰

One Percent Copy isn’t a name… it’s who I am.

TESTIMONIAL WALL

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Your work is stellar and I’m kind of amazed you exist (but secretly hoped you did). I need a lot of stuff

5
Tommi
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Andrew is amazing at putting himself in your ideal customer’s shoes and communicating to that avatar through persuasive copy. I was very impressed from the very first draft. Will be working with him again on future projects.

5
Max
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I was a little on the fence as Andrew is the most expensive copywriter we’ve hired. However, his work proves the saying “You get what you pay for”.

Highly recommended, top quality copywriter who deeply understands human psychology and drives.

5
Jay
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My goal for Andrew was simple, write me copy so good that nobody wants to talk to me about buying my high ticket programme and they just sign up after reading it. Not only are signups coming in but they are writing in the question box “your sales page was so good, I have no questions, when can I start” If you’re serious about getting conversions on your website, then the is the man for the job.

5
Ed
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You understand direct response at a level I had never seen with other freelancers.

Andrew is truly awesome! He created some amazing copy for us and really understands the craft of direct response copywriting. An expert, who also goes over the top for his clients. I would recommend him to any person looking to grow their business, as copywriting is such an integral part of the marketing equation. It can mean the difference between losing money, and direct profitability on your paid acquisition. Andrew is the man, 100% recommend!

5
Evan
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Andrew did a great job for us and we found him very friendly and obliging and would recommend him to anybody looking for superb writing skills and we will definitely use on our next launch. Thank you Andrew

5
Alex
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Hey Andrew, I really like your writing! I worked as the head media buyer at Agora Financial and I ran millions to these style pages the past few years. I can already tell we can use your expertise!

5
Brent
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Andrew is a true professional. I didn’t realize how much I needed his help with my new product launch until we started to work together! He transformed my communication with upcoming clients and helped shape the entire image of the project. However, what shocked me most was after his initial research, how well he grew to understand my business and my target audience. He was able to craft messaging that spoke directly to what my clients care most about and what I wanted to say but did so with the elegance, creativity, and persuasiveness that I don’t have. He was very responsive and adapted to a project that was being finalized. My business is rather complex and his copy has allowed me to convey my message in an effective manner. I thank him for all his help and I look forward to working with him as my business continues to grow.

5
Matt C
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Andrew is a rare expert in crafting the type of copy that draws the reader in and hits their pain points rather than simply listing the product’s benefits. He’s gone above and beyond to make sure that we’re satisfied with the final edit and has been extremely professional in his communications, deadlines and commitment. Looking forward to seeing how his copy performs and our future work together!

5
Elena
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Andrew is a magician with words. Most importantly he has amazing talent how to really summarize your dream in one word that hits the home run, everytime you read it. Very highly recommended. I will definitely hire him again and again. If you want a job done right, best solution is to hire the best in the industry to get the best result. So, if you want the best result hire the best magician Andrew!

5
Sayem
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“Andrew is very professional with great communication. He is deliberate with his marketing tactics and implements these with great attention to detail.”

5
Bethany
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Fast and responsive to needs of social media project. good organization. will work again”

5
Amon
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His expertise turned my digital campaign around within 1-week; his input is First Class.”

5
Jonathan
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He did an excellent job. It was easy to communicate with him and he did everything faster than I would expect.”

5
Giedre
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“Andrew is super communicative and fast. He’s hard working, good expertise and I feel like he will always go for the extra mile for any of his clients. He delivered as expected and beyond!!”

5
Dani
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“Really helpful and worked hard to get all the targets achieved, he even fixed problems even when finished, high-quality work and look forward to working with him again.”

5
Atif
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Andrew has been essential to the success of my eCommerce business. He has great knowledge and is taking me to places I have not been and I am learning so much from him. You must work with him! very highly recommended. Many thanks.”

5
Dave
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“I am continuing to be impressed and delighted by Andrews wonderful insight and knowledge. I really like how Andrew communicates, he is articulate, and clear directions and goals. I highly recommend Andrew he is outstanding, and I am excited to be working with him.”

5
Dale
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“Andrew has been a real breakthrough. After I spent years trying to develop a product and market it with little success, Andrew was able to transform it into a well-constructed and new online product. Andrew has excellent communication skills and working with Andrew is one of the best calls I’ve ever made.”

5
Yaron
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Andrew went above and beyond the scope of work.”

5
Matt
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“It’s great working with Andrew, very responsive and knows my market.”

5
Lukas
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“I had a vision, and he helped it come to life. But more than that, he’s a critical thinker. He thought of some unique and effective ways to better communicate with my buyers. Simply said, this guy is very intelligent and goes the extra mile. Will hire again.”

5
Clayton
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I am really impressed by the knowledge you possess, and I cannot wait to watch this entire journey unfold – it’s going to be something amazing!”

5
Mikey
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He is a real pro and always takes time to go the extra mile and explain thoroughly his thought process. Couldn’t be happier. Will work with again for sure.”

5
Thomas
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“Andrew is very professional and a master of his art. I highly recommend anyone who is looking for a copywriter to look no further. I can’t emphasize this enough. LOOK NO FURTHER!”

5
Vitali
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“I’m really excited to see your work I’ve got to say, we selected you from 100+ copywriters (so no pressure!) I’m really looking forward to seeing the magic you can produce.”

5
Matt K

WANT TO WORK WITH US?