Goldman Sachs Data Confirms Why YouTube Coaches Are Failing to Make Sales
(It’s NOT YOUR OFFER – It’s your ‘Flirty Text™’ that’s causing a betrayal!)

Spare a couple minutes of your time and I’ll explain:

• 💔 The surprise reason nearly every YouTube coach fails (Evidence of infidelity has been discovered through your ‘Flirty Text™’).
• 💰 Your audience buy MAKEUP from a stranger that converts at 5%… but YOUR expertise converts at only 0.5%. Why a hidden relationship dynamic penalises YouTube coaches
• 🔥 Mediocre marketers make your problem WORSE… Their ‘Agony Aunt’ column with basic ‘relationship advice’ does NOT work with YOUR audience… instead it’s like pouring petrol on a fire.
• 🤯 How you ticked EVERY box (demand ✅, right audience ✅, reasonable price ✅)… but got ZERO sales. The answer isn’t ‘what am I doing wrong?‘ – it’s understanding how your sales page accidentally destroys the relationship.
• 📊 How one coach’s sales page scored against science… and how it generated $1.5M in sales (his first launch followed ‘expert’ advice and got ‘crickets’).

Dear Frustrated Coach, 😲

You’ve done something remarkable that 90% of YouTube creators fail to do… which is to build a successful channel with at least 1000 committed subscribers.

If you’re over 10k subs, then even better because only 3% reach that milestone (and only 1% make it to 100k).

So, it’s an extraordinary achievement of which you should be extremely proud.

Well done… and congratulations! 👏🍾

Not only does this indicate your success comes from hard work and serious dedication… it also confirms that people really need your help AND love the way you teach! ⭐⭐⭐⭐⭐

So then… since you create amazing content and have a large audience desperate for your guidance…

Why do they REJECT your premium offers?

This is an excellent question and if you’re serious about earning a consistent living on YouTube then you urgently need the answer, so let me explain without further delay.

There’s a Meta study that reveals how influencers recommending products to their audience (for an unknown brand or personality) convert at 5%.

Imagine that… someone in a similar position to you (a known online personality with a dedicated audience), can recommend a random product like makeup… an electric gadget… a t-shirt… or whatever…

And despite that audience not knowing anything about the seller or their product… 5% of the audience will still happily make the purchase… strictly because they trust the influencer they’re following.

However, when it comes to ‘edutainers’ and creators like you (with an army of loyal fans who need your help and love your content) … statistics show conversions plummet to 0.5%! 📉

How can this be?… It doesn’t make any sense when you think about it… and it isn’t fair since you offer so much more value.

Naturally, you blame yourself… your content… and your marketing efforts… and despite the fantastic success you’ve experienced already, which PROVES how brilliant you are… 💪

You suffer from imposter syndrome as a result, which constantly batters your confidence and causes you to doubt whether you’re good enough!

But that’s BS! (Excuse my language). 💩

Because it’s got nothing to do with you (or your premium offer) … you haven’t failed your audience… and it’s definitely NOT YOUR FAULT! 😇

The reality is… nearly every YouTube coach fails due to the same problem.

It’s not exclusive to YouTube either because Goldman Sachs found that from 50M online creators… 48 MILLION CREATORS FAIL TO MONETISE and earn a professional living. ⛔

Patreon’s own ‘Data Science Chief’ admitted that even though their platform is optimised to help creators make sales… up to 99.995% of followers will STILL REJECT YOUR OFFER.

Meaning, with 10,000 followers on a platform streamlined to maximise conversions of your premium product… you’d be lucky to generate a pathetic 5 sales, which wouldn’t even cover your costs!

Oh, and BTW… the 4% of creators Goldman Sachs confirms are lucky enough to make a decent living… 70% of those are influencers recommending other brands and/or products…

Which means when you remove them from the stats… the success rate for coaches is way worse at only 1.2%! 😖

However, the creator economy is estimated to be worth a staggering $200 BILLION, and it’s expected to grow to $250B over the next few years.

This creates a paradox where we have a…

Thriving Multi-Billion-Dollar Industry that Leaves 98.8% of Online Coaches Struggling!

That’s insane! 🤪

There’s so much money to be made from coaching and yet it’s only being shared between a small percentage of people… which is why the 1.2% that do succeed are stinking rich!

Think Tony Robbins, Brendon Burchard, Jay Shetty, Tom & Lisa Bilyeu, Gary Vaynerchuk etc… 🤩

These are your competitors! I know… it doesn’t seem like it because they’re rich beyond your wildest imagination… and they’re in a different league.

But they are!

The enormous fortune they make enables them to operate on another level.

However, the only difference between what they do (and the unimaginable success they experience) … AND YOU is… they know something that 49,400,000 creators are completely oblivious to…

They understand a SECRET that makes it easy to sell their premium offers to the TOUGHEST AUDIENCE OF ALL…

The same help-seeking audience who consume free content with an insatiable appetite but stubbornly resist you (and 98.8% of all online coaches).

It’s got nothing to do with thumbnails… webinar funnels… list building… tripwires… or early-bird discounts etc.

So-called ‘gurus’ don’t have the answer… while most marketers don’t even understand the problem (let alone have a solution) …

And believe me when I tell you… Tony Robbins and co. have zero interest in sharing their lucrative secret with you either. 🤐

But I have some good news because… I know what the secret is… and I’m gonna reveal it to you now! 🎁

What it all boils down to is the relationship with your audience but unlike elite coaches who scoop up most of the $200B bounty because they understand how to cultivate their followers…

You (and virtually every other coach or content creator) … accidentally betray the people who could make you wealthy and super successful. 🖤

It’s unintentional of course, as you don’t even realise it’s happening but stay with me and I’ll explain what causes the problem…

I’ll also show you the science to prove it…

Plus, I’ll tell you about a client who heard “crickets” when self-promoting his course but made $1,500,000 once I applied the same secrets Tony Robbins doesn’t want you to know. 🏆

I know you’re bursting to get straight to the ‘juicy’ part, but it’s important to understand the science behind it first so it makes complete sense.

Let me do that before I go any further… 🙏 I promise I’ll be quick! 💨

There are actually three parts in play here though most people are only aware of the first one, which is why…

Attempts to Fix the Problem Always Result in Catastrophic Failure!

To be truly successful like the ‘one percent’ coaches… you need to understand (and optimise for) all three. 📈

So, let’s look at each part closely to ensure you fully comprehend the science and then I’ll show you how it applies to your situation.

PART ONE: BUILDING THE RELATIONSHIP

The ‘not so’ secret part.

Okay, so back in 1956, Donald Horton and Richard Wohl published the paper “Mass Communication and Para-Social Interaction: Observations on Intimacy at a Distance”. 📚

They discovered how television and radio created psychological relationships between audiences and star performers.

And despite the relationship being completely one-sided, the audience felt a similar attachment to the relationships they shared with ‘real friends’.

So, even though they weren’t meeting up for a coffee… going for walks together… discussing their day… or doing anything regular friends do…

The attachment still felt ‘intimate’ and people would plan their routines around seeing these celebrity personalities.

The study called these ‘Para-Social Relationships’ (PSR). 🥰

You could be forgiven for thinking since we’ve moved on from radio and black-and-white TV shows/movies, that PSR isn’t as relevant as it was back in the fifties… but you’d be wrong!

Because it’s actually more powerful today than it’s ever been as PSR is STRONGER on digital platforms compared to traditional media. 💪

Up to 92% of viewers develop PSR with their preferred YouTube personalities.

The more videos you upload… the more you engage with your audience… and the more you deliver content they enjoy… the deeper your bond is with subscribers.

Celebrities have been cashing in on their fame for decades with lucrative sponsorship and advertising deals. 💵

And over the years, hundreds of studies have been conducted in a marketing context, which have conclusively proven PSR has a huge impact on sales.

So technically, it wasn’t the celebrities’ ‘fame’ that earned the deal in the first place… it was ‘their PSR’ levels (or influence) with a particular audience.

Because at the end of the day, advertisers care only about making money and the only reason they pay celebrities for their endorsement, is to boost sales.

We’ve always known this to a certain extent… because if celebs didn’t help to make sales, then they wouldn’t get paid.

It’s exactly the same for the modern influencer or content creator who grow their own audience or fanbase.

Researchers have discovered PSR + credibility makes up half the reason people buy.

But what makes it so effective is that strong PSRs create more powerful emotional connections (Lotun et al., 2024, N=3,085). 💞

In other words, your PSR connects with prospects on an emotional level – which is the key to making sales.

This is the real reason celebrities get paid fortunes to promote perfume and cars… and why influencers convert at 5% when selling random makeup. 💯

You’ve been building this relationship from the moment your first video received its first viewer, and PSR has been accumulating ever since but let’s find out…

Why It Hasn’t Helped You to Make Any Sales

PART TWO: THE BETRAYAL

This is the part everyone overlooks because they don’t know about it. No one teaches this… and regular marketers don’t have a clue it’s happening. 🦯

Why do you think so many coaches fail to make a steady income? The failure rate wouldn’t be as high as 98.8% if this was widely understood. 🤔

The only people who truly understand this secret, are the elite coaches who make $MILLIONS and have grown to celebrity status.

It’s THAT IMPORTANT!

Okay, so let’s get straight to it.

First, if you’re wondering why people haven’t figured out this ‘betrayal’ until now, well it’s pretty simple because it’s not very logical and the ‘elite’ don’t want to teach you about it… but also, the two main reasons are:

1. It works contrary to regular marketing principles where you try boosting sales and awareness. In fact, the more you try and the more tactics you introduce, the stronger the ‘betrayal’ is felt by your audience. 😲
2. There isn’t a single solitary study which tells us clearly that this ‘betrayal’ happens when coaches try to sell their premium offers.

In a perfect world, we would have an ‘Audience Betrayal Theory’ which reveals everything to us… but sadly, that doesn’t exist.

Instead, you have to follow the breadcrumbs over decades to see how each study feeds into the next.

So, it isn’t easy to discover unless you trace the research and connect all the dots yourself. 🧩

So, let’s follow some of the breadcrumbs right now…

INITIAL DISCOVERY

We need to go all the way back to 1976 when Judee K. Burgoon & Stephen B. Jones from the University of Arizona were studying personal space and why people react strongly when someone stands too close or too far away.

They published the paper – “Toward a theory of personal space expectations and their violations“.

The main findings were: 🔍

• People don’t view behaviours as random – there’s an expectancy on how others should act. ✔️
• Violation of those expectations place you in a state of ‘high alert’. ⚠️
• A violation forces you to re-evaluate the relationship. 🤔
• The identity of the person violating your expectations is vital to determining how ‘hurt’ you feel. 🤕
• Negative violations to expectancy produce WORSE outcomes than if a person simply disappointed you. ❌

They confirmed their theories in a 1978 experiment (“A communication model of personal space violations: Explication and an initial test“). 👍

Over the next decade, further studies and experiments were conducted where additional findings were made, most notably:

• Decreased friendliness caused credibility to drop (with both friends and strangers).
• The decrease in intimacy was perceived as ‘detachment’, ‘dominance’, and resulted in a ‘separation’ of their shared similarities.
• People interpreted it like the relationship was ending.

And in 1989, Le Poire & Burgoon actually measured people’s bodies when reacting to violations. They discovered violations don’t just upset people mentally – they trigger real physical stress responses in the body.

EVOLUTION

During the nineties it became known as ‘Expectation Violation Theory’ (EVT) and evolved from ‘personal space’ violations to ‘emotional’ through communication (that included trust, promises, betrayal, & expectations). 😮

What triggered this evolution?

Burgoon realised the mechanism she’d discovered wasn’t specific to personal space. It happened with ANY ‘expectation violation’.

In 1993, she published a paper in the Journal of Language and Social Psychology explicitly applying EVT to emotional communication and trust contexts.

Then in 1996, Le Poire & Burgoon provided physiological evidence – measuring heart rates and stress responses – proving the mechanism worked the same way regardless of the expectation violated. 😰

The theory had successfully jumped from studying “someone standing too close” to understanding “someone breaking your trust“.

Many studies were conducted over the next 15-years, as the theory progressed and became widely accepted, but arguably the most significant (at least from our perspective) was the 1998 study by Afifi, W. A., & Metts, S. – “Characteristics and Consequences of Expectation Violations in Close Relationships. Journal of Social and Personal Relationships”.

It was the first comprehensive empirical application of EVT to trust, promises, betrayal, and relationship expectations. 🥂

In other words, it was the first time this had ever been measured, and the results were conclusive.

There were nine categories of violations tested, but the two most important to us were:

‘Relationship de-escalation’ – “Behaviours that signal a lack of confidence, cause trauma, or lead directly to termination of the relationship.” (BETRAYAL)

And…

‘Relational transgressions’ – “Violations of the relationship rules. Examples include having an affair, deception, or being disloyal.” (DIRECT BETRAYAL/BROKEN PROMISES)

What they found was:

• Relationship de-escalation was the SECOND most important expectancy violation across all three studies
• Relationship de-escalation was one of the three most EXPECTED violations
• And in two of the studies ‘relationship de-escalation’ had extremely high negative ratings

IN A COMMERCIAL CONTEXT

Since the mid-2000’s, hundreds of studies have been done to see how EVT behaviour impacts commercial and marketing prospects.

These studies are filled with all the irrefutable evidence you need to be certain it’s causing your downfall.

But I can’t discuss them all here as I need to start wrapping this up, so I’ll simply highlight the four most relevant.

STUDY #1 – “The Impact of Algorithmic Price Discrimination on Consumers’ Perceived Betrayal” – Wu, Z., Yang, Y., Zhao, J., & Wu, Y. (2022)

They studied how loyal customers react when a company prioritises profit over their relationship (by charging them more than strangers).

On a betrayal scale of 1 to 7, loyal customers rated it a massive 6.25!

Proving loyalty acts like a multiplier for betrayal. 😵

Businesses/coaches with devoted audiences (strong PSR), are held to higher standards than unknown brands or personalities.

So, suddenly switching to “Sales Mode,”… violates that special bond. And because the audience are loyal, it hurts 6X MORE. 🪓

STUDY #2 – “Perspectives from Expectation Disconfirmation Theory“ – Nguyen Ngoc Hien, et al. (2024)

This study shows the effect of violating customer expectations. It focused on customers who had a bad experience with a company during the previous 6-months.

They found the overwhelming reaction to their disappointment was anger (68%), while consequences included… switching companies (52%), negative reviews (56%), complaints (47%). 💢

STUDY #3 – “The effects of a psychological brand contract breach on customers’ dysfunctional behavior toward a brand” – Gong, T., & Wang, C.-Y. (2021)

This study demonstrates what happens when brands break ‘implied’ promises.

Negative feedback increases by 157%… retaliation behaviour increases by 153%… and intention to boycott increases by 122%. 💥

Which results in a substantial loss of trust and sales.

STUDY #4 – “Expectancy-disconfirmation and consumer satisfaction: A meta-analysis” (2024)

The final one I want to highlight sampled 150 separate studies and featured almost 60k consumers across multiple industries.

And rather than highlighting behaviours or expectations, I want to point out a couple of powerful comparisons it provides us with.

First – services (like coaching) have 28% STRONGER negative effects vs. physical goods. So, it’s even more devastating for service-based businesses.

Second – real-world violation effects are 35% STRONGER vs. lab simulations. Therefore, results in reality are far worse than in testing. 📈

The research is clear: when expectations are violated in relationships… trust drops, satisfaction plummets, and people feel genuinely betrayed. It’s not opinion – it’s measurable, it’s universal, and the evidence is overwhelming.

But there’s…

One Final Piece You Need to Understand

PART THREE: THE REACTION

This part is a lot easier to explain as it’s not as complicated, so this will be quick…

But don’t let that fool you because it still has a devastating effect on your offer and it contributes to your audience being angry with you, so it’s no less important.

In 1966, Jack W. Brehm from Yale University published “The attractiveness of an eliminated choice alternative” in the Journal of Experimental Social Psychology.

He discovered that when people believe their freedom to choose is suddenly eliminated, they become motivated to recover that lost freedom.

Brehm called this ‘Psychological Reactance Theory’ (PRT).

His initial experiment asked students to listen to four recordings, then they were required to rate them in order of preference.

Students were then told they could choose ONE to take home, but Brehm informed each student that their ‘third’ choice was unavailable.

And they found the missing record INCREASED in attractiveness after it became unavailable.

The “forbidden fruit” effect – the thing you CAN’T have becomes MORE desirable.

However, they ran a second version where students had NO prior expectation of choice and in this case, the effect did NOT occur.

This proved reactance only happens when people have freedom FIRST, then lose it.

The motivational states for a person looking to ‘restore their freedom’ are as follows:

• Direct – Doing the forbidden thing anyway (boomerang effect)
• Increased attractiveness – Wanting the restricted option more
• Hostility toward source – Anger at whoever restricted you
• Source derogation – Negative perception of the person threatening your freedom

Later, a follow-up study offered children a selection of candy bars to choose from, but they were told not to choose ‘candy bar X’.

Naturally, most of the children opted for the forbidden choice… because when told what NOT to do, reactance makes you want to do it MORE.

However, PRT is about much more than simply wanting what you can’t have, which we can see from PRT studies performed in a marketing context.

STUDY #1: Assertive Ads & Committed Consumers (2017) – Zemack-Rugar, Y., Moore, S. G., & Fitzsimons, G. J.

They found that 72% of ads in top US magazines use assertive language (“Buy now!”, “Visit us!”, “Just do it!”), and this sales pressure triggered reactance which is STRONGEST with committed/loyal consumers.

Their conclusion: “Assertive ads are ineffective due to reactance. Our results show the perils that assertive ads pose for marketers and their most valuable customers“.

In other words, loyal audiences react MORE negatively to sales pressure than casual followers.

STUDY #2: Pop-Up Ads & Intrusiveness (2002) – Edwards, S. M., Li, H., & Lee, J. H.

They tested pop-up ads vs banner ads and measured “perceived intrusiveness” (the feeling of being interrupted), and pop-ups rated 34% more intrusive.

Their conclusion: Intrusiveness → Reactance → Irritation & Avoidance.

“Perceived intrusiveness was suggested as the underlying mechanism”.

In other words, this proves that interrupting expected content with sales messages triggers reactance.

Now let’s quickly look at how all this fits together to understand…

How it Destroyed Your Sales Potential

As soon as people started watching your content on YouTube, an instant bond began to form. 😍

You were welcomed into their life and no matter how busy their day was, they always made sure to see how you were doing.

They liked your videos… they subscribed to your channel… and they kept coming back for more.

The longer this happened, and the more you helped with your amazing content… the stronger this bond became. 💪

And although the relationship is completely one-sided (since you’re unaware of their existence, but they know plenty about you)…

This is PSR in action.

The same rules apply as they would when forming a real-life friendship…

• You see if you have things in common
• You meet at certain places and venues
• You do various activities together
• You regularly discuss the same topics
• Et cetera, et cetera…

This is how people decide whether they want to become friends… and their shared interests are like an ‘unspoken contract’ between the two parties.

But if ‘the conditions’ were to suddenly change, then you’d naturally reconsider the friendship. 🤔

Like if your friend stops having engaging conversation with you and instead starts constantly complaining about life and other people…

Or if they faked their interest in opera and fine dining to meet new people but now all they wanna do is talk about heavy metal and eat baloney sandwiches…

Or maybe your new friend was fun initially, but they’ve started drinking excessively… or they’re asking to borrow money every time you meet…

You simply wouldn’t tolerate it. The reason you ‘accepted’ their friendship was based on specific conditions defined from your initial meetings. 🚫

And if one of you were to break those agreed ‘conditions’ then the relationship will fail because it’s not what either of you ‘signed up for’.

This is precisely what happened with your YouTube channel because it started on the premise of free content and expert guidance. 💻

Your audience thought you were amazing as you literally offered to help without asking for anything in return.

They agreed to ‘your terms’, subscribed to your channel and consumed your awesome free content, which they loved… so, they planned their life around your schedule and regularly came back for more. 📅

But then out of nowhere… weeks (or months) later… you hit them with a premium offer. 🥊

Suddenly a SALES PAGE appears out of nowhere, offering a series of $97 eBooks… a $700 course… a $10,000 service… (it doesn’t really matter what).

Because to them, this felt like a betrayal.

Like you intentionally deceived them, and it was all part of your plan to begin with. 😈

It’s not that your premium offer is making them feel this way…

It’s more about the sinking realisation that you’ve been ‘playing’ them all this time… that everything has been contrived (or fake) from the start… and ultimately, they’ve fallen into your trap like a gullible fool.

They feel manipulated like some victim of a scam, so not only will they struggle to trust you ever again… they crave justice and revenge!

This is EVT in action.

Now they’re angry and want to make you pay… 😠

They unsubscribe. They leave nasty comments. They tell others you’re a fraud.

And despite the fact your premium offer is awesome… and the only solution out there capable of helping them achieve their objective…

They’re blinded by rage and feeling spiteful so there’s little chance of purchasing your offer as they’d rather fail than to give you any money.

That’s why you launched to an orchestra of “CRICKETS” 🦗 … and why 98.8% of YouTube coaches fail.

And even if they’re not feeling so angry or vindictive… the very least they’ll do is intentionally resist your offers.

This is PRT in action.

It doesn’t affect an influencer recommending random makeup… 💄
It doesn’t affect a coach with only premium content… 💎
It doesn’t affect a professional service provider… 👨‍⚕️
It doesn’t affect an eCommerce entrepreneur… 🛍️

WHY?…

Because selling (or being sold to) was part of the ‘original agreement’ with their audience, therefore they’re expecting this behaviour and so betrayal is never a factor.

Think of it this way…

You’ve Just Met Someone Special

It’s clear you have a similar sense of humour… you have many shared interests… and both enjoy the same hobbies and activities. 🥰

Trust develops between the two of you while your relationship goes from strength to strength (BUILDING PSR).

Many months pass and everything seems to be going perfectly. You’re both extremely happy… however, one day your partner finds a ‘Flirty Text™’ message on your phone. 📱

They’ve never seen you behave this way before, and you never mentioned anything about wanting an ‘open relationship’. 😮

They would have NEVER AGREED to you seeing other people, so it feels sneaky like you were planning this from the very start (broken contract).

It doesn’t occur to them that you might have a reasonable explanation, or that it’s perhaps a simple misunderstanding.

Their trust in you has completely vanished now your infidelity has been discovered, so they avoid you and fiercely reject your attempts to reconnect.

It’s painful because they didn’t see it coming… they never once suspected you wanted something different… yet all this time you’ve been deceiving them like a fool. 😭

Soon the hurt turns to anger as the betrayal fuels a desire to retaliate and seek bitter revenge (EVT EFFECT).

Now, they’re looking to hurt you in any way they can. Not content with ignoring your calls… 🔪

They want to damage your reputation and warn others by spreading bad word on social media that you’re unfaithful and untrustworthy. (PRT REACTANCE).

This is why regular marketing advice has a contrary effect for YouTube coaches… and why regular marketers fail.

Implementing their marketing strategies (designed to increase sales and conversions), only infuriates your audience further because it’s like encouraging you to send ‘Flirty Text™’ messages to even MORE PEOPLE!

Which makes things worse, not better! 💣

How Did I Learn Tony Robbins’ Secret? …

That’s the million-dollar question (or potentially the MULTI-million-dollar question)! 😉

How do I know something only 1.2% of online coaches understand?

The ‘insider secret’ that made these elite coaches super-successful… extremely rich… and mega-famous…

A secret they NEVER SHARE with anybody.

Well… it’s a valid question that I’ll answer with 100% honesty.

DISCLAIMER:

The truth is… no one actually revealed anything to me!

Neither Tony Robbins nor any of the renowned millionaire coaches I’ve referred to, have shared a ‘secret’ with me.

Claiming so (or letting you believe I’m in on something), would be wrong and deceitful… which is something I would NEVER DO! 🚫

So, I want to be completely clear that I don’t know any of those guys personally, and I haven’t learned ‘the secret’ from one of their super-expensive seminars or 6-figure ‘mastermind’ groups etc.

I’d love nothing more than to say I spent time at Tony Robbins’ Mansion in Bali where he gave me the blueprint for his success.

Sadly though, I came across ‘the secret’ by chance… therefore my discovery story is rather mundane in comparison… lacking any glitz and glamour that would make it an exciting tale…

But it’s still very important for you to know, so let me quickly share it with you now…

For years, I’ve provided successful 5-figure ‘direct response’ copywriting services and during this time, I became extremely good at convincing people to buy stuff through my copy. 🐐

As a result, I’ve helped hundreds of clients generate millions of dollars through increased conversions on their sales pages and emails. That in turn created a positive loop which naturally brought more clients my way. 🔁

It was all perfect… business was good, and I really enjoyed my work, so I was very happy with everything, but things were about to get EVEN BETTER because in 2022, a YouTube coach named ‘Ed’ asked me to write a sales page for his premium $4,000 course.

Long story short… it was a huge success, and Ed was blown away! 🏆

So much so, that he began referring his clients to me… and because Ed taught people how to successfully grow their business through YouTube… the referrals were all YouTube coaches too. 📣

Anyway, Ed had sent a few referrals when I started to notice a pattern which was a little unusual because typically a client often needs better targeting and more specificity in their sales content.

However, that was already largely present because these audiences had been built around their specialist skill (via their YT channel).

And because the audience knew what to expect… their sales messaging was fairly targeted and specific as a result.

Yet, despite having a huge audience of people who were naturally ideal customers for the premium product… their offers were bombing! 💥

Their conversation rates were abysmal which didn’t make sense as logic seemed to suggest they’d make more sales than expected… not WAY LESS!

I ignored this pattern at first if I’m being honest because the sales copy I delivered worked really well and generated tons of sales (as per usual).

Therefore, my clients were happy, and the sales problem had been solved, so it wasn’t an issue for either of us.

But with each new YouTube client that came to me, the more I noticed the similar history they all shared… and because it repeated over and over, I became curious and began to wonder what was going on. 💭

That’s when I started digging and exploring ‘rabbit holes’ in search of clues until, as you now know, I eventually discovered PSR + EVT + PRT. ⛏️

This finally explained everything and all of a sudden, it made complete sense why coaches were failing in large numbers… 💡

BUT… I uncovered an unexpected bonus in the process which led to something very special. 🎀

Over 3,000 studies have been conducted on PSR over the past 70-80 years… with hundreds producing quantifiable results.

So, this gave me an idea because I’d already written many successful sales pages for YouTube coaches by this point, and I realised I could measure my copy against the PSR results, to find out why my copy worked. 📏

And during this process, I actually learned two really cool things… 😎

(1) My ‘One Percent’ sales copywriting skills and writing style… automatically preserved a large chunk of PSR naturally. 💪

&…

(2) I realised I could reverse-engineer a unique system to validate copy and guarantee consistent results! 💯

This was really exciting because I knew if I could pull it off, I’d be able to deliver a vital service that no other marketer can (elite or mediocre). ✨

So, that inspired me to search for as many studies with measurable data as I could find… 🕵️ then I categorised each one.

Next, I cross-referenced each of those categories against the successful sales pages I’d written. And every time I found a category that was relevant (and evident across every sales page) …

I recorded the category (along with each supporting reference study) until I eventually had my very own ‘PSR Copy Validation System’ (PSR CVS).

So, when Riley reached out and told me Ed had referred me to him, it was the perfect opportunity to test out my new system. 📋

My creation process didn’t change too much if I’m honest, except now with each new idea I had (or after writing a new section etc.) …

It was possible to verify whether the copy preserved (or destroyed) PSR levels, so I literally used it to guide everything I wrote. 🦮

Riley’s original sales page rated at only 8% on my PSR CSV assessment, which placed him in the ‘Severe PSR Violation Risk’ tier. 👎

I won’t reveal the secrets of how my system works exactly 😈… though I will provide a real example so you can see why it’s so powerful and effective.

I created 40+ categories in total, but I’ll only share 5 (without the formulas) to quickly illustrate how it works.

Here’s how Riley’s sales page scored on five categories: 😱

• Peer Framing (β=0.230) ❌ ABSENT – Score: 0/10
• Authenticity (β=0.309) ⚠️ MINIMAL – Score: 3/10
• Reactance Reduction (β=-0.50) ❌ ABSENT – Score: 1/10
• Justification ❌ ABSENT – Score: 0/10
• Relationship Maintenance ❌ VIOLATED – Score: 0/10

Riley had written the sales copy for his first launch himself (after following ‘so-called’ expert advice found online… in courses… and in groups etc.) …

So, when it launched to “CRICKETS”, he was pretty shocked (and confused) … especially since his audience loved his free content. 😭

The first thing he did when we spoke was show me screen after screen of complimentary comments about his videos by hundreds of viewers.

Which is why he thought he’d make many more sales than the handful he managed in 6 months (especially since he had 250K subscribers at the time).

So, I don’t think he was too optimistic second time around, but I assured him it was a great offer, and I showed the PSR CSV report for the new sales page I’d just finished writing: 🙌

• Peer Framing (β=0.230) ✅ STRONG – Score: 9/10
• Authenticity (β=0.309) ✅ STRONG – Score: 9/10
• Reactance Reduction (β=-0.50) ✅ GOOD – Score: 8/10
• Justification ✅ GOOD – Score: 8/10
• Relationship Maintenance ✅ STRONG – Score: 9/10

Once he saw the assessment had a 92% rating and the new copy ranked in the ‘High PSR Preservation’ tier… you could clearly see he felt more confident and relaxed. And so later that day, he hit the launch button. 🚀

Usually, when I work with a solo client who handles every aspect of their business alone, I typically give them some breathing space and wait 2-3 months before I pester for a performance update.

But after just a couple of weeks, Riley got in touch with me and was bursting with excitement. 😆

“I’ve done $60k in sales already and we’re only in the first two weeks!”

Then over the next few months, he would come back to me with a new exciting development…

• 🧊 “I’m going to Reykjavik in Iceland for a few weeks”…
• 🦓 “I’m taking friends on an African safari”…
• 🏰 “I’m moving into my dream home in Colorado”…
• 🏢 “I’m hiring team members to help me scale”…
• 👨‍❤️‍ “I’m going to Paris to propose to my girlfriend”…
• 🏔️ “We’re getting married in the mountains of Venezuela”…

After a year, I asked how the offer was performing and he said, “it’s working as well as ever” and that he had “no plans on changing it anytime soon!”

From a handful of sales over 6-long months and nearly broke to $30k/week for a whole year ($1.5M)! 🤑

This was exactly the proof I was looking for that my system worked. 🧾

My copy did an amazing job before… but now with the ‘PSR Copy Validation System’ to fine tune every word and guide every idea… ⚙️

It enabled me to take my expert sales copy for YouTube coaches to another level…

Which is why Riley now finds himself standing alongside the elite ‘1.2%’… and why his business is going from strength to strength. 🏋️‍♂️

Same product… same offer… same audience as before…

Only now, they no longer feel betrayed because the PSR works with him… not against… so he’s finally enjoying all the benefits (and success) a POSITIVE para-social relationship brings… 👏

The same way it works for influencers who convert big… or movie stars who earn lucrative endorsement deals. 🤩

Are You Ready to Save Your Relationship?

There aren’t too many options available to help you become a successful online coach if we’re being honest… though I’m sure you’ve already come to this realisation through your own experience.

However, to be thorough (and fair), let’s quickly assess the main options you have at your disposal before we move on:

Option #1 – Ask the 1.2%… see if any will share their ‘secret’ with you. Not only do they want YOU to buy THEIR products repeatedly (so they’d be reluctant to lose a potential customer)… imagine what happens to their success levels once the 98.8% replicate (and compete for the same sales)!

Verdict – Highly unlikely to happen, unless you pay $100k per year to join a ‘mastermind’ group or ‘inner circle’ (not to be confused with a basic $99/month service named ‘Inner Circle’). ❌

Option #2 – Hire a marketer to help you. But as you’ve just learned, marketers don’t know what PSR is… or how to avoid damaging it.
You can think of a regular marketer like an ‘Agony Aunt’ offering generic relationship advice in a newspaper column.
They don’t understand your relationship specifically, so they give you the same ‘blanket’ advice they give to everyone.

Verdict – Sadly, for a YouTube coach, this ‘blanket advice’ means ramping up the sales messaging which is like pouring petrol onto a fire because it destroys your para-social relationship even more… and forces your audience to resist you. ❌

Option #3 – Hire a ‘one percent’ sales copywriter… then ‘hope’ their style and elite direct response skills naturally preserve PSR levels.
As I’m determined to be objective, then it’s only fair I include this option since admittedly, I’m not the only ‘one percent’ copywriter in the world, and if my writing style automatically overcame this problem without me even knowing it (mostly) …
Then I guarantee there will be others out there who can do the same.

Verdict – While definitely possible, three things would concern me if I were considering this option…
1. It’s a gamble as you could struggle to find someone capable in the first place (especially since no one would know beforehand if they can do it) …
2. It could be very expensive because each failed attempt would set you back 5-figures (as they’re still elite copywriters).
3. Even if you found someone who inadvertently wrote copy that didn’t destroy your PSR… the sales page will still be inferior to copy deliberately written for maximum PSR preservation. ❌

Most people choose option #2… or DIY it themselves (as that’s essentially the same thing because neither amateur nor pro marketer understands PSR), hence why the failure rate is so high… and so universal.

However, as I’ve been explaining… there is another way…

A fourth option that most coaches don’t even know exists…

So, let us now take a look at the only option worth considering…

Option #4… ✔️

When you’ve found your ideal partner and you want to demonstrate how much they mean to you…

You DO NOT send ‘Flirty Text™’ messages to everyone you meet! ✋

At least not if you want the relationship to grow and evolve into something very special.

It sends the wrong signal first of all… then it says you don’t care as much as you say you do… but worse still, it proves you can’t be trusted!

This would only result in the death of your relationship! 💀

Instead, you need to show tenderness and express your true feelings by speaking from the heart. 💕

That’s why, unlike an ‘Agony Aunt’ marketer who advises everyone to SEND MORE ‘Flirty Text™’ messages…

I provide a ‘one-of-a-kind’ ‘Love Letter™’ that whispers straight to the soul of your audience… a special sales page that: 💌

• Enhances your relationship… rather than destroy it.
• Increases trust levels… without any hint of betrayal.
• Builds desire… not resistance.
• Raises your appeal… instead of tanking it.

This is a game changer because before… you upset followers when attempting to sell to them (since they expected free content at all times).

As a consequence, they fiercely resisted your offers (due to their perception that you betrayed them).

So, ultimately, your sales suffered badly while you failed to achieve the success that should have been easy with such a large subscriber base filled with perfect customers (who love your approach).

With the ‘Love Letter™’ however… each time you release a new video… every viewer becomes a potential buyer. ✨

That’s because you now have an elite ‘direct response’ sales page that sends desire levels through the roof… while preserving maximum PSR. 💯

Allowing you to separate free YouTube coaching from your commercial interests WITHOUT upsetting ‘fans’.

AND converting as many leads as possible in the process.

This Sounds Amazing but How Does it Work Exactly?

Glad you think so… well, let me explain what you can expect to receive…

Creating the perfect ‘Love Letter™’ is a 3-phase process… 💌

Phase 1 – PLANNING ✍️

The most important aspect of any successful sales page (or marketing campaign for that matter) is the research.

It’s where I develop a strong understanding of who your audience are… and where I discover the gold nuggets that set you apart from your competition (to make your offer the most compelling).

It’s also when I develop your ‘proprietary system’ and method of approach, so the first month is dedicated to forming our blueprint for success.

Here’s what you can expect the first month to look like:

• 🖥️ Discovery Process – I learn about your channel and offer. You bring me up to speed on everything and I find out what you need. Depending on your preferences, we can either do this on a call or through emails and a survey.
• 📊 Client Research Gathering – You provide your data (market, audience, sales, customer etc.), which I’ll study and make my initial observations.
• 🔍 Research Conducting – I’ll then perform my own extensive research process for gathering elite-level intel.
• 📄 Strategic Planning – After reviewing all the data, if my research results suggest a different angle or approach then we’ll have a discussion… otherwise I’ll combine what we have to develop our strategy of attack.
• 🏆 Proprietary Systems – Once we’re in agreement on strategy, I’ll develop the exclusive components to set you apart from your competition and position you as the only solution in the marketplace.
• 💯 PSR CVS Assessment – If you already have an existing sales page, I’ll evaluate it and share the score with you to give you an indication of why it failed and to show us where we need to improve.

Phase 2 – PRODUCTION 🛠️

Once the blueprint has been finalised, the following month focuses on the creative process of writing the ultimate sales page that is both highly persuasive while also preserving maximum PSR.

A ‘one percent’ sales page is comprised of many exceptional details and components which all combine to create a powerful narrative that takes targeted readers on an emotional journey… often resulting in a sale.

And this is what I’ll be working tirelessly to achieve while I compose the copy including:

• ☑️ Maintaining Client Voice – It’s vital the message sounds like it comes from you otherwise people will detect the sales pitch and PSR will plummet regardless of anything else. So, I ensure it sounds as close to ‘you’ as possible.
• ☑️ Audience Language – When a prospect reads a sales message that contains the same lingo or terminology as they speak, then it sounds more like a ‘voice in their own head’, which elite copywriters use to guide prospects to a sale. I strive to do this throughout.
• ☑️ Brand Consistency – If visitors don’t feel the connection between your channel, content, and sales page, it will quickly cause a disconnect. The transition between each point should be smooth and subtle. Therefore, I make sure the sales message maintains the link.
• ☑️ PSR CVS Alignment – My unique system guides every word I write to guarantee a high PSR score, so your audience never feel betrayed by your premium offer.
• ☑️ Theme Consistency – It’s more powerful to have a single theme throughout, so that your proprietary systems, metaphors, concepts, and sales message, all work together making everything easier to understand and relate to. And I ensure it does this.
• ☑️ Elite Persuasion – As a ‘one percent’ copywriter, I meticulously choose every word and sentence to push persuasion levels through the roof. I do this while I write and I constantly go back and re-read it over and over again until it’s near impossible to make any more persuasive.

Phase 3 – PERFECTION 👌

The final phase is all about polishing the sales letter and giving it that little extra ‘umph’.

First, I’ll work (and rework) it until I can’t see a way to improve it, whether that is chopping or changing a word here or there for better readability… or rewriting whole sections for greater impact.

Once I’m happy with it, I’ll hand it over to you then you can talk me through any changes you might want.

This can be a very quick process if we’re both delighted with the initial result and have minimal suggestions for improvement…

Or it could take a while as we continually mould it until we have the perfect offer. It takes how long it takes.

Though when we’re finished, you will have a page that generates more sales than you’ve ever experienced before. 😮

I’m certain you want the ‘Love Letter™’ for your subscribers… what YouTube coach wouldn’t?

If you didn’t, then that would be like answering ‘no’ to the question… ‘do you want to be rich and super successful?’ 🤨

But like with most things, I guess it all comes down to a single question…

How Much Does It Cost?

A lot of effort goes into creating a powerful (and word perfect) PSR-preserving sales page that keeps your audience happy… and reaching for their credit card. 💳

There are no shortcuts when it comes to ‘one percent’ quality either and if you are looking for something quick, simple, and cheap…

Then, this is definitely not for you. 🚫

Though I suspect anyone wanting the budget friendly ‘easy fix’ option would have stopped reading this a long time ago.

Therefore, I’m sure you’re already expecting to pay ‘top dollar’ for such a unique and innovative service that delivers the kind of performance only coaches such as Tony Robbins usually experience.

And let’s face it… anything that offers immense value with big returns will always be extremely expensive… more so, if it’s a rare ‘one of a kind’ type of deal. 💎

Imagine if I could have told Riley he’d make over a million dollars in a year with the help of my service… how much do you think he would have been prepared to pay for that? 💰

He already failed previously, so not only would it make him a lot of money, but it would make him successful too after 7-long-years of struggle.

Do you think he would have been willing to pay $200,000? …

I mean, is it really that unthinkable?

Essentially the deal would have been… “pay me $200k, and in return I’ll help you become a successful YT coach AND I’ll also generate $1.5m in revenue for you (just in the first year alone)”.

I don’t know about you… but I’d snap your hands off for a deal like that!

And if that’s considered a fair exchange of value, then I suppose $100k would be a bargain…

While a $50k fee would be an absolute steal. 😲

However, this is all hypothetical and there’s little point in pulling these imaginary figures out of thin air, so I’ll stop.

The key takeaway here is essentially that this should not be viewed as a ‘payment for services’ transaction…

Instead, it should be classed for what it truly is… which is a shrewd investment that will secure a lucrative future for you and your business.

While most coaches fail… you’re investing in your success. 📈

But the good news is… I don’t charge $200k… and I don’t charge $100k.

I don’t even charge $50k… though I probably should as a bare minimum.

I charge significantly less than that, which might come as a bit of a shock. 
*** This was true at the time of publishing. The pricing structure will be reviewed periodically, and I reserve the right to increase the fees at any time. ***

However, that’s not even the best part because…

I prefer to be a ‘team member’ rather than the usual cold and distant marketer/client relationship, so instead of asking you to pay a substantial up-front fee and then work silently in the background…

I let you split the payment into 3 instalments, so you’re effectively paying me an affordable ‘monthly salary’ like you do with your other team members (assuming you have any). 🙏

This places me on your team. And rather than working alone with an occasional update, as you get with most marketers…

You have access to me at all times.

And although I have my own schedule with separate projects that I’m working on… not only do you get peace of mind knowing that I’m always there for you whenever you need me… 💂

You also benefit from tapping into my expertise… which, as a team member, I’ll be more than happy to help out (so long as there aren’t any ‘cheeky’ requests 😛).

Having a relationship like this is beneficial in many ways…

• 📆 Payment Plan – Not only does the ‘Love Letter™’ cost way less than you’re thinking (and expect), but splitting the fee essentially allows you to spread the cost equally over 3 affordable monthly payments.
• 🕒 Time Friendly – I don’t set time limitations (that compromise quality). While I map out various aspects of the project and have a proven system to follow… if I need to take longer, then I’ll take the additional time without charging you extra.
• 🔁 Long Term – While the project usually takes 3 months to complete. Should you require help with something else (providing I have availability), we can keep the monthly agreement going. So, you keep an elite marketer on your team without having to worry about large fees for separate services. It’s just one simple affordable salary.
• 🥇 Team Player – Working independently forces marketers to place their own needs first. As a member of your team, I work with you to achieve YOUR goals. I’m unaffected by timeframe, and motivated to extend the partnership. Plus, I’m a raging ‘perfectionist’ with an urge to improve your business… so I will always place ‘YOU FIRST’.

Affordable… an elite marketer joining your team… and a service like no other that promises to liberate you from your struggle with mediocrity, failure, and low income…

Sound too good to be true??? 😵

I don’t blame you if you’re thinking that, especially in our current marketing landscape where 99% of all marketers are sub-standard.

However, I wouldn’t be an elite marketer… or have much confidence in the ‘Love Letter™’… if I didn’t offer…

The Most Obscene Guarantee You’ll Ever Find

I’m not simply offering you the standard ‘blanket’ guarantee that provides only a limited sense of security without actually guaranteeing anything significant.

So, no ‘30-day partial money back guarantees’ (that no one could claim since it would expire before a word of copy was even written.) …

Or anything else that offers the illusion of cover (and comes with lots of ‘small print’) … “we guarantee you (provided you meet these ridiculous conditions…)”.

ABSOLUTELY NOT! ❌

Instead, I provide you with a guarantee that says “I’m elite… I have full confidence in my service… and I’m 100% certain that it will work for you the way I’ve explained”. 💯

And not just a single guarantee either, but SIX SEPARATE GUARANTEES!!

That’s because I understand a simple guarantee doesn’t offer you all the assurances you need.

I’m not gonna ask you to trust me… I’m gonna earn it… and that takes time.

For now, I intend to demonstrate I have total confidence in my skills and service… 💪

And the only way to do that so you have 100% confidence in me too… is to completely eliminate your risk.

That’s why I’m offering this crazy, one-of-a-kind guarantee that no other marketer would dare to offer.

Here’s how I’ve got you covered…

• 📝 No Contract Guarantee – Almost every marketer requires a substantial upfront payment. For work spread over months, you’re expected to sign a contract for the project duration, binding you by law to pay in full regardless of satisfaction. I don’t, so you can walk away at any time.
• 🗺️ Project Map Guarantee – You receive a project blueprint telling you what to expect, and when to expect it. So, there can be no surprises, no excuses, and no prolonging the job beyond the delivery deadlines.
• ❄️ Frozen Payment Guarantee – If I need more time to complete a phase for any reason from my side, then I’ll pause the project timeline, and we’ll freeze the next payment until I catch up (and the phase is finished).
• ♾️ Endless Project Guarantee – You’re often given a deadline a job needs to be completed by… leading to rushed work and poor results. I don’t set a fixed end date, so your project will be finished once it’s perfect.
• 💯 Quality Assurance Guarantee – By removing the need for contracts, and spreading the payments over 3 months, you have a built-in quality protection feature because if you’re not seeing outstanding and elite work, then you can withhold payment and no one can force you to pay.
• 🏆 Success Guarantee – While I can’t make a specific promise since every coach is different… I’ll evaluate each project and provide an individual promise before we agree to start working together. If you don’t achieve that target, I’ll continue working for free until you do.

Are You a Pioneer or Are You Happy Where You Are?

We’ve reached the end… thank you for reading… but now it’s decision time.

There’s no need to overcomplicate things here.

I know every coach will have a different objective, skillset, and potential etc.

But we don’t need to concern ourselves with any of that because it all boils down to a choice with only two simple options to choose from…

OPTION ONE – Carry on as Normal

This is the easiest option for you to implement since you don’t need to do anything different.

• Continue hiring mediocre marketers (or amateur DIY it yourself) …
• Continue upsetting (and losing) subscribers…
• Continue feeling frustrated at the lack of sales…
• Continue looking for new solutions …
• Continue to burn yourself out…
• Continue to doubt your abilities…
• Continue to feel like an imposter…
• Continue to live in a feast or famine cycle…

The truth is… some people just don’t like change and prefer staying where they are than to head off into the unknown.

You get people who stay in the same town… same job… same predicament… and same life… until they leave this Earth. 🌎

People will stay in houses beside an active volcano, while ignoring the smoke rising from the crater. 🌋

They will stay in homes dangling off the edge of a crumbling cliff, as their garden slides into the sea. 🌊

And they’ll stay in a shelled-out ruin in the middle of a war zone, eating rats to survive and shivering in the dark. 💥

They prefer the hell they know to the uncertainty of a new life. 😈

If you’re one of these people, then you have my utmost respect as it takes a lot of courage to stay onboard a ship while it fills with water all around you. 👏

That’s a brave call and I take my hat off to you.

Maybe you’ll find a way to turn things around… stranger things have happened.

I sincerely wish you the best of luck with your future endeavours… and I hope your dreams come true.

However, for those who are tired of the endless struggle and ready for their first taste of real success… you’re gonna need…

OPTION TWO – Break Free and Build Your Empire

This option requires a small leap into the unknown… but we already know how fortune always favours the bold… so it’s hardly surprising that if you want a different outcome, then you’ll need to take a different path.

• Finally sell your premium offer without triggering the ‘Betrayal Response’ (EVT) that turns your loyal fans into angry enemies…
• Finally start using the only system scientifically proven to convert viewers into buyers while actually strengthening your bond…
• Finally claim your spot alongside the elite 1.2% who are successful because of their relationship, not in spite of it…
• Finally hear the ‘Symphony of Sales’ (instead of crickets) as the demand in your audience is finally released…
• Finally expel your ‘imposter syndrome’ doubts by proving to yourself that your offer was never the problem – it was the ‘Flirty Text™ marketing holding you back…
• Finally build your Empire with a dedicated ‘one percent’ partner who guarantees your success (so you don’t have to face the ‘Sales Grind’ alone)…
• Finally align your ‘Free Persona’ with your ‘Commercial Intent’ so you can sell to your audience with total confidence and zero guilt…
• Finally experience the life-changing success that allows you to buy the dream home, take the safaris, and live the life your hard work deserves…

For every 99 people who are happy to stagnate and accept their plight… there is always one person who refuses to settle for mediocrity.

They are the explorers who find new lands… innovators who push boundaries… and pioneers who create the unimaginable to change the world. 🚀

While the majority stay huddled together in the safety of the crowd, fighting over scraps… these pioneers dare to step into the unknown.

And because they have the courage to do what others won’t, they’re rewarded with the abundance that the majority can only dream of.

You’re that person!

You didn’t start your channel to follow the herd. You started it to lead.

So, instead of continuing to send ‘Flirty Text™’ messages and following ‘agony aunt’ advice that is destroying your business… 🔥

Take the path only a handful of ‘super’ coaches ever discover… and create the destiny that YOU WANT. ⭐

But before you book your consultation, I want to have a…

Quick Word About Eligibility

I need to be completely honest about something…

Because I offer an insane set of guarantees that places 100% of the risk on my shoulders… I cannot afford to work with just anyone. ⛔

Most marketers will take money from anybody with a pulse and a credit card. They don’t care if you fail because they get paid upfront.

I don’t have that luxury.

Because my “Success Guarantee” forces me to work for free until you win… taking on the wrong client would be financial suicide for me. 🔪

Let me explain why.

Imagine “Bob” applies to work with me. Bob has 6 subscribers, a terrible offer, and no proven history.

If I were a regular marketer, I’d take Bob’s money, deliver a “template,” and wish him luck. 🦹

But because of my Success Guarantee, if I accept Bob, I’m legally and ethically bound to work on his account until he succeeds.

However, since Bob has no foundation, he will never succeed. 😩

Which means I’m trapped. I have to work for Bob… for free… forever. Or I have to refund him and lose months of hard work (and wasted time).

It wouldn’t take too many “Bobs” to destroy my business. 💥

Therefore, I have to be extremely selective with whom I work.

I need to ruthlessly filter out anyone I’m not confident about so I can focus my entire “One Percent” arsenal on the partners who are ready to win. 🎯

Why is this good news for you?

It offers you a 7th GUARANTEE … which is probably the most powerful guarantee of all… 🛡️

Because by accepting your application… it’s the ultimate proof that I genuinely believe you have what it takes to be successful. 💯

What Should I Do Next?

I’m gonna keep this simple for us both. Click the button to schedule a video consultation and select the most convenient time for you. 🗓️

At this point, it’s only an unconfirmed provisional booking for now.

Next, you’ll receive an email with link to a survey you need to fill out and submit… 📝

Once I’ve reviewed it, I’ll make an assessment on whether I think we’re compatible with a high probability of being successful together. ⚖️

If I do, then I’ll confirm the interview and I’ll expect you to be present (if you don’t show, that will be the end of any future collaboration between us). ✔️

The call will be very casual and low-key. I hate selling face-to-face with a passion, and I won’t be employing any sales strategies since I’m only interested in those who want to work with me 100% 💻

On the call, I’ll follow up on the survey with any additional questions I may have. You can tell me more about your business, offer, channel, audience, past efforts and anything you feel is relevant. 🙋

I’ll answer your questions if you have any and explain how I see us moving forward.

Once we’re in agreement and 100% happy to work together in partnership towards your goals. You’ll transfer my first ‘monthly salary’, and we’ll begin working together as outlined in the ‘project map’… it’s as simple as that.

So, if you’re fed up with your struggle to earn a consistent living on YouTube… and you’re ready to implement a unique and sophisticated system that prevents your audience from feeling betrayed every time you offer your products… 🙏

Then schedule an appointment ASAP (before availability runs out), and if compatible, we can start turning your YouTube struggles, into a fun and stress-free experience that not only provides a lucrative and reliable income… 💸

… it will help you fulfil your destiny of becoming the next ‘Super Coach’! 🥇